{"id":4978,"date":"2021-12-15T23:45:31","date_gmt":"2021-12-15T22:45:31","guid":{"rendered":"https:\/\/www.cimex.cz\/mobilem-si-otevrete-pokoj-i-objednate-masaz\/"},"modified":"2022-12-20T13:13:55","modified_gmt":"2022-12-20T12:13:55","slug":"mobile-you-open-room-and-order-massage","status":"publish","type":"post","link":"https:\/\/www.cimex.cz\/en\/mobile-you-open-room-and-order-massage\/","title":{"rendered":"You can open the room by mobile phone and order a massage."},"content":{"rendered":"
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You can open the room by mobile phone and order a massage. S\u00e1z\u00edme na technologie, \u0159\u00edk\u00e1 spolumajitelka Orea Hotels<\/span><\/span><\/h2>\n

The pandemic was a struggle for the Orea Hotels chain to survive. Now, the largest hotel chain in the Czech Republic, which is owned by the investment company Cimex Group, is slowly breathing a sigh of relief. And it is starting to look around for other opportunities. According to Jana Sobotov\u00e1, co-owner of Cimex Group, who founded it together with Petr Lukes, the company has a number of new projects in the Czech Republic and abroad. It is also considering further expansion. The company, with a global portfolio worth hundreds of millions of dollars, is preparing, for example, the conversion of the former St. Gabriel’s Monastery in Sm\u00edchov into a hotel complex, is fully embarking on the Orea Place serviced apartment project and wants to focus more on flexible offices. Translated with www.DeepL.com\/Translator (free version) <\/p>\n

Your main business is the Orea Hotels chain. How did you manage to survive the pandemic? <\/strong><\/p>\n

It was a fight for survival. In the Czech Republic, hotels were closed for a very long time compared to other countries and this had an impact on the results. Unfortunately, we had to say goodbye to almost a tenth of our staff, and many others left for other industries because of the long uncertainty during the closure. We operated in crisis management, monitored daily cash flow, negotiated with banks and suppliers. We sold several residential projects in the United States, and thanks to this and the hard work of all managers and employees at both Orea Hotels and Cimex, we stabilized the situation. And once the arrangements were loosened, we were ready to open right away. Translated with www.DeepL.com\/Translator (free version) <\/p>\n

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The luxury of a hotel, the perks of an apartment. Orea has launched a new concept in the centre of Prague <\/h4>\n
Filip Saiver \u2013 3 minuty \u010dten\u00ed<\/div>\n<\/div>\n<\/div>\n<\/div>\n

We are slowly recovering and for example this summer we had really nice results. In the third quarter of this year, we grew up to eleven percent compared to 2019. But unfortunately, the whole year is well below 2019 because of the closure in the first half of the year. <\/p>\n

Has the composition of the guests changed in any way?<\/strong><\/p>\n

This year we were successful mainly due to individual clients compared to other years when we had more congress tourism. In the current year, sales for congresses are about 25 percent. Now it seemed that our corporate clientele was starting to return, but covid slowed it down again. <\/p>\n

In the past two years, you have reconstructed five hotels, in which you have invested almost a billion crowns. What do you promise? <\/strong><\/p>\n

Our hotels really needed it. There was an investment deficit. Five years ago, Gorjan Lazarov took over the management of Orea Hotels, who convinced us as the owner that investing in the product really makes sense. And that modernization will not only bring more interest to customers, but also to quality workers. <\/p>\n

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